Hot Young Designers Marketing Company (HYD) designers launch their second collection for Fashion Face Off 2011. The first collection made by the designers for HYD was launched last October 2011. They were quite a hit at the Global Pinoy Bazaar, St. James Bazaar and at the Rockwell Moonlit Bazaar.
This January 25, the designers are launching their second collection. This quarter’s collection caters to young professionals, who value work life balance. They desire to have an ensembles that they can wear from day to night.
Inspired by the New York City lights, the line showcases Spring 2012’s trend on glitz and glamour with flashy pieces that consists primarily of all party dresses bedecked with glitter, sequins, and metallics. The silhouettes include fit-and-flare sleeveless mini-dresses, slim-fitting party dresses with open slit sleeves, and sleeveless dresses with a v-shaped neckline and cascading ruffles. All dresses were built around contrast materials such as crepe, and chiffon, creating a sheer feminine texture throughout the collection. Party the night away with Klart Lim’s “Hello, Sexy!” Collection!
Bailey’s second collection is inspired by the fashionable people who chill on the different beaches. La Playa de Moda, or “The Beach of Fashion” has different fabulous swimwear and cover-ups, as well as dresses one can wear while lounging at the different resorts. These dresses can be worn too outside of the beach while chilling with your friends. One would definitely be a glamorous and fabulous fashionista when wearing any of these pieces from Bailey’s La Playa de Moda collection.
My collection is called Mama Carine. Irreverently chic! I drew my inspiration for this collection from Carine Roitfeld, former editor-in-chief of French Vogue. That tousled hair and dark smoky-eyes, she is one of the most powerful women in the whole of “fashiondom”. She evokes power and authority. She’s unapologetically subversive with her usually sex-induced ideas. Influential, dominant and highly-significant for most designers, eternal muse of Tom Ford, and for my second collection for Hot Young Designers, she is my woman- clad in my fetish-inspired multi-buckled corset belts; zip-up miniskirts; body-hugging stretch dresses…this collection is power dressing with lots of female charm.
For my 2nd Collection, I was inspired by my friends from the Fashion Institute if the Philippines. Since I knew that New Year was coming, I thought of using colors and prints for my collection. I was never really a “color” fanatic. I was inspired by Mikee Andrei and Paris Bagasao’s use of color, and I was inspired by the movie “Fatal Attraction”, a 1987 American Thriller starring Glenn Close. I was so inspired by her character that I made my own story. Pink and Violet are the main colors in my collection – colors that I never imagined using.
“The Unusual Marauder” by Jackie Maronilla Abueg puts emphasis on minimalist feministic ideals. Her design philosophy of simple and effortless brings out a subdued glow to those caught with any ensemble. By playing with materials that would usually suit trousers, Jackie’s collection this quarter decides to go unconventional and transform them into practical, effortless and chic apparel. Jackie believes that her designs should bring out the essence of a woman, this second collection “The Unusual Marauder” focuses on defying the typical image of what a woman should be and how a woman should dress. It’s about time that these unusual marauders are set on the loose!
The second quarter shoot was fun and amazing as it was a collaborative effort different brands. We would like to thank Bugsy’s, The Grove by Rockwell and The Bulb Studios for providing the venue. We would like to thank HD Make Up Studio and Academy for providing the hair and make up for some of our shoots. We would also like to thank Evita Peroni Philippines and Officine for providing accessories and shoes for the shoot. We have a surprise for our buyers! To start the New Year right, we will be raffling off 5 HYD pieces from the 5 designers for all those who have purchased from January 25 to February 25.
Check out these new collections that keep getting grander! Visit http:hotyoungdesigners.com and create your account. Enjoy shopping and submit to us a photo of yourself in your new HYD attire! You might win a gift pack from Pond’s Philippines.
The designers will also be present to sell their collections at the Friday Fashion Fever on February 3, 2012 (Friday). This exclusive bazaar will be at Studio SnR, 3rd Floor Millenium Plaza Building, Meralco Avenue (building of Office Warehouse and Brothers Burger).
Christian Melanie Lee is a freelance social media manager and web developer. She also devoted her time managing her food blog, and music/concert blog. One of the Hootsuite Ambassador for the Philippines since 2014 and currently working as social media manager for the local band, The Itchyworms.
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