Last April 14, ASUS Philippines unveiled the much-awaited Zenfone 5 series. After the global fanfare which it garnered during the MWC 2018 in Barcelona, Spain, sleek ZenFone 5Z, ZenFone 5, and the world’s first true quad camera smartphone, ZenFone 5Q finally here in the country.
It’s another milestone for ASUS as ASUS Global CEO, Jerry Shen, spearheaded the Philippine launch as he was joined by ASUS Global Marketing Operations Head, Marcel Campos, and ASUS Philippines’ Country Manager, George Su. Qualcomm President and VP for Southeast Asia, Manholtra Mantosh also attended the remarkable event to celebrate the strong partnership between the two companies.
“It is time to give back to those who supported the ZenFones since the very beginning, and our way of gratitude is bringing everyone closer to the best mobile photography experience, which only our ZenFones can truly offer – after all, that is what we are most loved for,” Jerry Shen stated. “Today, we have elevated mobile photography to a new level with the ZenFone 5’s AI-powered cameras, and we are proud to introduce the dawn of Intelligent ZenFones that are sure to give you the greatest photography prowess smartphones can offer.”
The 2018 ZenFone 5 series salutes the first generation ZenFone 5, as it is geared towards championing mobile photography anew. With the ZenFone 5Z and ZenFone 5 bearing the latest Artificial Intelligence (AI) camera technology that can think for its users; as well as with ZenFone 5Q bringing its own photography advancements as the world’s first true-quad camera smartphone, mobile photography will surely never be the same again.
The 6.2-inch, dual-camera smartphone ZenFone 5Z that comes with 19:9 all-screen display, 90% screen-to-body ratio, packed in a 5.5-inch body size. It’s also the first-ever ZenFone model to harness the power of the latest Snapdragon 845 Mobile Platform with AIE, featuring a 3rd Generation AI platform that includes the Hexagon 685 Vector DSP, Adreno 630 Graphics, and Kryo 385 CPU.
It also has Snapdragon X20 Gigabit LTE modem, delivering speeds that surpass the gigabit barrier for a ‘wireless fiber’ experience, as well as integrated 2×2 802.11ac Wi-Fi and Bluetooth® 5 for ultra-low-power wireless earbuds. Its 6GB RAM and 128GB ROM that can do an outstanding energy efficiency for long-lasting battery life.
ZenFone 5Z and ZenFone 5 feature intelligent dual-camera systems that adapt and learn, delivering perfect photos every time. Equipped with the latest flagship Sony® IMX363 sensor with large 1.4µm pixels, an f/1.8 wide-aperture lens, 120° wide-angle secondary camera, four-axis optical image stabilization (OIS) and AI-enhanced camera features — including AI Scene Detection for 16 different scenes and objects, AI Photo Learning, Real-time Portrait and Real-time Beautification — ZenFone 5Z and ZenFone 5 encourage creativity and free the user to concentrate on the subject rather than the camera.
The ZenFone 5Q is a stylish 6-inch smartphone featuring the world’s first globally-announced true quad-camera system with high-resolution and wide-angle cameras at both front and rear. ZenFone 5Q removes the limits on photographic creativity, with a high-resolution main camera — 20MP Sony at the front, 16MP at the rear — and, uniquely, a secondary 120° wide-angle camera at both front and rear. Unlike rival systems, each camera works independently every time for perfect selfies, wefies, landscapes, portraits or groups shots.
The 6-inch Full HD+ IPS display has a Full View 18:9 aspect ratio and an ultraslim bezel, making the pocket-friendly ZenFone 5Q as compact as a standard-aspect-ratio 5.5-inch phone. Powered by the Snapdragon 630 Mobile Platform, ZenFone 5Q combines incredible performance, optimized power efficiency and a 3300mAh battery with advanced security and convenience features — including NFC, triple-slot SIM/microSD card holder, rapid face unlock and fingerprint recognition — for a mobile experience like no other.
ZenFone 5 and ZenFone 5Q are officially available nationwide beginning April 14, 2018 and are for 0% interest on Home Credit for 6 months, from April 14, 2018 to June 30, 2018. The ZenFone 5 is priced only at PHP19,995.00 and the ZenFone 5Q is for the affordable rate of PHP 16,995.00.
ZenFone 5Z will hit the market on June 2018 for just PHP 29,995.00.
The ZenFone Max M1 also made an appearance during the event. Titled as the BATTERY KING FOR PHOTOGRAPHERS, the newest addition to the ZenFone Max heritage sports a 13MP + 8MP dual rear camera and a 5.5” HD+ Full View Display, and is powered by a 4000mAh large battery housed inside a 5” design. With a market price of PHP 8,995.00, the ZenFone Max M1 will arrive in the coming weeks.
Christian Melanie Lee is a freelance social media manager and web developer. She also devoted her time managing her food blog, and music/concert blog. One of the Hootsuite Ambassador for the Philippines since 2014 and currently working as social media manager for the local band, The Itchyworms.
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