Things you should know about establishing a startup company
November 7, 2017
2017 has been the rise of startups, especially here in the country. A year ago, we’re supposed to do a food-related startup company though due to our tight schedule from our current projects.
Most of my friends from the digital marketing field established their own startups. I was encouraged to start on my own though I have some plans for next year for two startup projects. I was amazed how a startup like Fama broadens their target market for the HR industry.
If you’re wondering how aspiring startups around the world do it, here are some things that you should know before pursuing your plans to put up a startup company.
Conduct an in-depth market research. Do research on the problem in which your startup can solve. You can also do a survey to your potential customer.
Choose a co-founder. When I joined our startup last year, my colleagues gave me a spot for the company as one of the co-founders because of my background as a food blogger.
When you decided to pursue it, it’s essential for you to do branding your business. It’s not about choosing the name of your startup, it’s about identifying your idea. Don’t forget to buy a domain for the website and collate marketing materials for your elevator pitch.
Write your business plan with your team. You need to determine your goals and milestones for your startup.
Get a nice workplace. Most of the startup founders I’ve met, they start their office at the comfort of their home. When their startup expanded, they rent a coworking space in order for them to focus on the progress of their respective companies.
Raise capital for your startup. Most founders gave their equity in their company to angel investors or venture capital investors.
Join an accelerator program. Most of my startup founders friends apply for this kind of program. In an accelerator program, they provide a mentor network and sometimes they’ll give small investment. It will gain you an opportunity to pitch to other members of the startup community.
Christian Melanie Lee is a freelance social media manager and web developer. She also devoted her time managing her food blog, and music/concert blog. One of the Hootsuite Ambassador for the Philippines since 2014 and currently working as social media manager for the local band, The Itchyworms.
Follow her on Twitter and Instagram.